Tove Blomgren is the Creative Director of SALLY within EY Doberman, an innovation studio for building preferable futures. She has more than 15 years’ experience designing usable and impactful experiences. Today, she leads the creative team in designing, building and launching digital products and services across industries like education, retail services and urban design with a core focus on sustainability.

Tove is a frequent speaker on the topic of sustainability and design at leading industry events and universities. She is one of the founding fellows of Margret Atwood's Practical Utopia community and SALLY's Preferable Future of Food was a recent finalist in Fast Cos World Changing ideas list.